Intention to quit smoking and influencing factors among current smokers aged 15 and over in Ba Ria - Vung Tau in 2024

Objective: To determine the current status of intention to quit smoking and influencing factors among current smokers aged 15 and over in Ba Ria - Vung Tau province in 2024.

Methods: This study employed a cross-sectional design, utilizing mixed quantitative and qualitative methods. The quantitative study used secondary data from the Vung Tau Provincial Global Adult Tobacco Survey (PGATS 2024), which included 2,400 individuals aged 15 and above. The qualitative study conducted 16 in-depth interviews with health workers and current smokers who had participated in the original PGATS 2024 study. Data were analyzed using SPSS version 20.0 software. Univariate and multivariate logistic regression analysis were performed to determine factors associated with intention to quit smoking (with statistical significance level p < 0.05).

Results: 52.4% of current smokers intended to quit smoking. In multivariate analysis, those who had attempted to quit in the past 12 months had an intention to quit 8.8 times (95% CI: 4.6–16.5). Factors such as indoor smoking bans, exposure to ≥3 media channels, and exposure to health warnings on cigarette packs remained statistically significant after adjustment (p<0.05). Support from family had a positive influence, while cigarette price and tax policies have not created enough financial pressure to motivate smokers to quit.

Conclusions: It is necessary to increase support for smoking cessation measures and promote the use of diverse media channels (including social networks and the internet). At the same time, it is necessary to strengthen the implementation of smoke-free environments and maintain and promote the effectiveness of health warning images on cigarette packs to increase the intention to quit smoking in the smoking community. Adjusting tobacco prices and taxes to a high enough level to create financial pressure is also a measure to promote the intention to quit smoking.

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